πŸ“‹ Pre-Event Planning Guide

🎯 Strategic Planning: Use this comprehensive planning toolkit to scope your event goals, select appropriate formats, budget effectively, and ensure inclusive, high-quality LGBTQ+ workplace programming from concept to execution.

What This Guide Offers

This planning guide walks ERG leaders, HR professionals, and event coordinators through the essential foundations of successful LGBTQ+ workplace programming. You'll find realistic budget ranges for speakers and services, event format comparisons (fireside chat vs. panel vs. workshop), intersectionality implementation strategies, and a question bank for vetting facilitators on their approach to empathy, conflict, and inclusive pedagogy. Use this during your initial planning phaseβ€”ideally 4-6 months before your eventβ€”to make informed decisions that set you up for meaningful impact.

1. Pre-Event Planning Questions

Use these questions to scope your event goals, format, and requirements before moving to detailed planning.

🎯 Purpose & Goals

β€’ What is the purpose of the event?
β€’ Is this motivational or informative?
β€’ What specific outcomes do you want to achieve?
β€’ How does this align with your ERG's mission?

πŸ‘₯ Audience & Scale

β€’ How many attendees can you host?
β€’ Who is your target audience?
β€’ What's their current knowledge level?
β€’ Are you targeting members, allies, or all employees?

πŸ’° Budget & Resources

β€’ What's the total budget available?
β€’ What resources do you have available?
β€’ Do you need external speakers or facilitators?
β€’ Can costs be shared with other departments?

πŸ“ Format & Location

β€’ Is it online, in-person, or hybrid?
β€’ What venue options are available?
β€’ What technology or accessibility accommodations are needed?
β€’ What format best serves your goals? (See Section 3)

⏰ Timing & Duration

β€’ When should this event take place?
β€’ How long should it be?
β€’ Does it tie to any awareness dates?
β€’ Have you allowed 4-6 months for planning?

πŸ“Š Success Metrics

β€’ How will you measure success?
β€’ What feedback collection methods will you use?
β€’ What KPIs align with your goals?
β€’ How will you track long-term impact?

2. Intersectionality Implementation Guide

Ensure your events serve diverse LGBTQ+ identities and avoid tokenization through intersectional approaches.

Core Principles

🎯 Diverse Representation

Include speakers and content that represent the full spectrum of LGBTQ+ identities across race, ethnicity, ability, class, and other dimensions.

🚫 Avoid Tokenization

Don't ask one person to represent entire communities. Ensure authentic representation and compensation for emotional labor.

β™Ώ Universal Access

Plan for multiple types of accessibility including ASL interpretation, captions, mobility access, and sensory accommodations.

Implementation Checklist

πŸ“Š Data Collection

Use inclusive demographic questions that capture intersectional identities without forcing disclosure.

🌍 Multiple Languages

Offer materials and interpretation in languages spoken by your employee base.

πŸ’° Equitable Compensation

Ensure fair payment for speakers, especially those from marginalized communities doing additional emotional labor.

🎨 Inclusive Imagery

Use marketing materials that reflect diverse LGBTQ+ experiences and avoid stereotypical representations.

πŸ•°οΈ Flexible Timing

Consider religious observances, caregiving responsibilities, and different work schedules when scheduling.

πŸ”„ Ongoing Assessment

Regularly evaluate your approach and make adjustments based on community feedback.

3. Event Format Comparison Guide

Choose the right event format based on your goals, audience size, and interaction needs.

πŸ”₯ Fireside Chat

Duration 60-90 min
Interaction High
Capacity 25-75 people

Best for: Personal stories, intimate discussion, deep connection
Format: One guest + moderator, conversational style

πŸ‘₯ Panel

Duration 60-90 min
Interaction Medium
Capacity 50-200 people

Best for: Multiple perspectives, recording for later viewing
Format: Moderator + 2-4 guests, structured discussion

πŸŽ“ Training

Duration 90-120 min
Interaction Medium
Capacity 25-100 people

Best for: Formal learning, skill building, behavior change
Format: 1-2 trainers, interactive exercises, Q&A

🍽️ Lunch & Learn

Duration 45-60 min
Interaction Low
Capacity 15-50 people

Best for: Informal learning, casual introduction to topics
Format: Brief presentation + discussion during meal

🎀 Keynote

Duration 45-75 min
Interaction Low
Capacity 100+ people

Best for: Inspiration, large audiences, high-profile speakers
Format: Single speaker presentation + Q&A

πŸ› οΈ Workshop

Duration 2-4 hours
Interaction High
Capacity 15-30 people

Best for: Hands-on learning, skill development, practice
Format: Interactive exercises, group work, practical application

4. Speaker & Service Budget Ranges

These ranges reflect typical corporate speaking and consulting fees. Actual costs vary by location, speaker experience, and event specifics. While nonprofit rates may be on the lower end of these ranges, that may not always be true depending on speaker demand and expertise.

πŸŽ“ Training Session

$2,000 - $8,000

Full training with Q&A (90-120 min)
Interactive, skill-building format

πŸ‘₯ Panel Speaker

$500 - $5,000

Individual panelist fee
Per speaker on multi-person panel

🎀 Keynote Speaker

$2,000 - $15,000

Main presentation speaker
45-75 minute featured talk

πŸ’Ό Consulting Services

$150 - $500/hour

Hourly consultation rate
Planning, strategy, content development

πŸ“Ή Recording Rights

$3,000 - $10,000

Additional fee for recording rights
Licensing for future use and distribution

✈️ Travel & Expenses

Variable

Flights, accommodation, meals
Typically covered separately from speaking fees

πŸ’‘ Pricing Factors

Rates vary based on speaker experience, event size, customization needs, advance notice, travel requirements, and market demand. High-profile speakers and popular time periods (like Pride Month) command premium rates.

5. Speaker Vetting Questions Database

Use these questions to help evaluate speakers, trainers, or moderators and ensure they'll foster inclusive, engaging, and growth-oriented experiences.

🎯 Methodology

Question: What methodology, framework, or model do you use to educate others about issues of inclusion?

Look for: Evidence-based approaches, structured learning methods, storytelling techniques. The method should align with the topic and event type.

❀️ Empathy Approach

Question: What do you believe is the role of empathy with folks learning about LGBTQ+ inclusion?

Look for: Balanced view, not relying solely on emotional appeals

🀷 Handling Resistance

Question: What is your perspective on working with individuals who feel uninterested in learning about DEI issues?

Look for: Patience, strategic engagement, not shame-based approaches

😰 Mistake Recovery

Question: What advice would you give someone so worried about making mistakes that they opt not to say anything?

Look for: Encouraging growth mindset, practical guidance

πŸ“± Cancel Culture

Question: How do you feel about "cancel culture"?

Look for: Nuanced understanding, accountability vs. punishment balance

⚑ Conflict Management

Question: How do you deal with any conflict during the event?

Look for: De-escalation skills, professional conflict resolution experience